Execs launch new wine producer - San Francisco Business Times:

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Dan Leese and Doug Walker said they launchef the company by acquiring the Red Trucki and White TruckWine brands, formerlhy owned by Sonoma's . The sale includef the brand name, inventory and "keuy brand icons," such as labels and graphics, they said in a Dec. 1 Terms of the deal were not disclosed. The Red Trucki brand, which includes red Rhonee andBordeaux varietals, was launched in according to Axiom spokeswoman Mora Cronin; White Truck, featuring sauvignon pinot grigio, chardonnay and viognier varieties, followed two yeara later.
Between them, the brands accoun for just under 200,000 cases per year, Croninb told the Business Red Truck was named one of WineBusinesas Monthly's "Hottest Small Brands" of 2004. Axio is owned and managed by the two, in partnershi p with a small group of including Fred and Nancy Cline ofClinre Cellars. The Clines continue to own the Cline Cellarswwine brand, Oakley Wines and Jacuzzi Famil y Wines, according to the companies. "We see an opportunith to take a non-traditional approach to an 8,000-year-olx industry," Leese said, focusing on high-end brands.
Leese, the new company'w president, was formerly Australia-based Foster's managingh director for NorthAmerica (then known as ), whilse Walker, now Axiom's chief operating was Foster's North American senior vice president for strategy and businese development. Leese left Foster's in Walker in November, their spokeswoman said. Robert Nicholson of Healdsburg's International Wine Associates serveed as a strategic advisor to Cline Cellars inthe